Women cricket in Pakistan is a story of unprecedented perseverance and hardwork. Despite provided with meagre facilities, hardly any grounds to play, girls in green did not stop anywhere and continued working without due recognition and proper sponsorships which is crucial for any player and sports. But hardwork always pays off, atlast, Pakistani women bagged the Asian trophy which spurred a great joy and tremendous applause for the girls guaranteeing their survival.
In men’s cricket, sponsors are always available but women players are not bestowed with this generosity. So I was thinking who is sponsoring the girls in green for the ICC Women’s World Cup 2017? Upon finding that it is a leading lifestyle brand Bonanza Satrangi, it was a good surprise and an overwhelming news to me. It is heartening that Bonanza Satrangi has taken a step to strengthen and support women cricket in Pakistan. Pakistan most recognized garment industry, with a successful history stretching over to three decades, backing our girls is a step worth appreciating.
“Taking the lead in empowering women, Bonanza|Satrangi is proud to be an official team sponsor of Pakistan Women’s cricket team,” announces the brand. The sponsorship contract is for three years.
I hope Girls in Green are going to do great in the tournament and make us proud as they always do.