‘Thora Jaib Mai Haath Daalo’ Asim urges fellow artists to invest in music


Asim Azhar emphasized the need to invest in producing original content for the rise of Pakistan’s music industry.

While sharing his thoughts after his latest song ‘YAAD‘ alongside Young Stunners became a hit, Asim said artists in Pakistan should start investing in original content for the sake of music in the country.

“I hope it’s an eye-opener for a lot of the artists (mainstream too) to start making original content & music videos,” he said.

Read: ‘Had not a singer, would be a cricketer’ Asim Azhar

“Sirf brands ka wait karte reh jaoge tou hogaya kaam. Thora Jaib Mai Haath Daalo aur Saath Do,” he quipped.

Asim highlighted that Pakistani artists rely on brands and promotional companies to give them work. He thinks that this trend needs to be changed.

“I can literally count on one hand ke sirf kitne (established) artists hain that are investing in their craft & the music industry constantly. Baaki sab…? Bas koi brand ajaye, koi drama karlain, koi controversy ajaye. Aise nahi hota dost. Kuch dogay tou kuch milega,” he wrote.

It must be noted here that Asim has recently given hit originals including Soneya, Tum Tum and Tasveer. His famous song ‘Galat Fehmi’ recently crossed 100M views on YouTube.

Also Read: Asim Azhar clarifies ‘Soneya’ wasn’t for Hania


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